Trust and Partnership – A Recovery Program for the SBC

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The Southern Baptist Convention (SBC) needs a recovery program.  Followers of Jesus, including those who lead, are not exempt from addiction to power, money, and sex, and we have been reminded of this with jarring frequency over the past few weeks and months.  Deep wounds caused by multiple failures are now festering from infection.  Added to the more public matters is a sick hubris that has caused some to weaponize money and leadership, intentionally hurting others, certain that they are smarter, wiser, or better than “them.”  Much of the focus has been on the resignation of leaders and the firing of a seminary president, and rightly so, but perhaps worse than the headlines is our deficit of trust and partnership that has grown as large as the national debt.  Although trust and partnership have been eroded in multiple ways, the serious erosion of cooperation and trust between the North American Mission Board (NAMB) and denominational partners has led to a collapse in the numbers of churches started and the number of new believers baptized.

Many think that we are in the midst of a church planting boom in the SBC.  We are not.  In the past two years we have tallied the lowest number of new church starts in decades, reaching a new low of 691 throughout North America in 2017.  Moreover, new church plant numbers the past seven years are far below the seven years prior, while the church planting budget is 350 percent higher than it was in 2010!  The truth is we are experiencing a colossal collapse in the number of new church plants while spending far more money from the NAMB budget.  The primary reason that Southern Baptists are planting half as many churches as we were ten years ago is because the North American Mission Board (NAMB) has greatly reduced its cooperation with state and regional conventions in favor of a top-down approach in which NAMB mostly controls church planting outside of the south, and in which NAMB has greatly reduced funding for church planting in the south.

Add to this the fact that NAMB has slashed evangelism funding to about one third of what it was ten years ago.  In 2010 NAMB had an evangelism staff of 52 people, organized into six teams, in addition to hundreds of state convention jointly-funded positions.  In 2018 there are only two people in evangelism (a leader and his assistant) listed on NAMB’s website, and the one evangelism leader is also the pastor of a church with attendance over 1,000.  This is especially striking when you learn that NAMB currently lists 30 staff doing marketing and event planning!  At the state convention level, NAMB has also slashed evangelism funding for personnel, so that we have a fraction of the national evangelism leaders and far fewer evangelism implementers at the associational and state level.

Evangelism funding was reduced because, NAMB argued, the best way to do evangelism is to start new churches.  While that can be debated, there is no debate that evangelistic funding from NAMB was intended to serve all 47,000 SBC affiliated churches, while church planting funding focuses only on church plants.  Most evangelism is done by established churches because that’s where the vast majority of our people worship – common sense!  But we are experiencing a disastrous drop in the number of new believers following Jesus in baptism.  Baptisms have plummeted to a level not seen in more than 70 years.  In 2015 we dropped below 300,000 baptisms for the first time since 1947, and in 2017 a total of 254,122 persons were baptized.  This is a drop of 24 percent from 2011 when 333,000 were baptized.  There is almost no living memory of a time Southern Baptists baptized so few.  As seen in the chart below, we are currently experiencing the steepest decline in baptisms in recorded SBC history (source is the Journal for Baptist Theology and Ministry, Vol. 1 No 2, Fall 2003 and SBC Annuals).

SBC-baptisms_1900-2017

The extreme reduction in cooperation between NAMB and state conventions, including the elimination of funding for hundreds of associational and state convention positions, has greatly reduced the ability of local Southern Baptist denominational entities (state conventions and local associations) to serve the needs of our churches, which is partly why we are experiencing serious decline (including a decline in Annual Church Profile reporting because of fewer associational and convention employees working to get the information).  In the Northwest Baptist Convention our convention staff is less than half the number that we were in 2009.  Believing the incendiary charge that state conventions were “bloated bureaucracies,” a handful of influential SBC leaders and influencers pushed for state conventions to give more cooperative dollars to the national SBC (a 50/50 split was called for), and NAMB reduced funding to state conventions at the same time.  These actions, and the accusations that were hurled toward state conventions, have done great damage to relationships, destroyed trust, and damaged our ability to start churches and engage in a cooperative evangelism effort.  Both church plant numbers and baptisms plummeted following the changes that began in 2010, which, ironically, was the year the Great Commission Resurgence (GCR) recommendations were adopted at the SBC in Orlando, FL, and in which the GCR called for “the phasing out of Cooperative Agreements” between NAMB and state conventions.  Unfortunately, no effective cooperative strategy has replaced the cooperative agreements, thus we have become less effective at planting churches and doing evangelism than we were prior to the GCR.  I’ve recently noticed that others, too, have recognized the need for recovery in the SBC, including those behind the Reform NAMB Now movement (www.reformnambnow.org).

Some think that talking openly and honestly about the fact of our decline, and the reasons for it, is “not helpful.”  Some fear that if Baptists are told the truth it will demotivate cooperative giving.  Apparently they weren’t taught the old Baptist axiom “trust the Lord and tell the people.”  Transparency is vital.  The truth of the matter is critical if we are to build and maintain trust.  Unity without truth enables bad behavior.  The people who support the work have a right to know the truth.  They deserve an honest reporting of our present condition, and an honest and open debate, even if some leaders find it unhelpful to themselves.

Some might also think that because our entities are governed by trustees elected at the annual meeting of the SBC that it is unnecessary and counterproductive to discuss these matters in a public forum.  But I believe that SBC trustees need to hear from rank-and-file, pew-sitting Baptists whose tithes are paying the bills.  “Brett and Brianna Baptist” should not be kept in-the-dark about the issues and how their Cooperative Program mission’s dollars are being spent.  Trustee boards operate best when the SBC constituency knows the issues and can discuss the issues with the trustees.  Trustees represent Southern Baptist people and Southern Baptist Churches.  They do not represent the entity on whose board they sit.  Therefore, trustees need to hear from an informed constituency.

So, what can we do to build back trust and cooperation at all levels of the SBC?  First, we must be open and honest about our present condition and not suppress “negative information” out of fear that Baptists cannot handle the truth.  SBC entities need to present the reality of their situation and not merely provide reports that highlight the positives and conceal the challenges and failures.  State conventions and associations must do the same.  Acknowledging reality, and dealing with things as they really are, is where leadership begins.  God’s people can handle the truth.  What they cannot handle, and what they deeply resent, is the truth being concealed and covered up.

Second, building trust and cooperation requires selecting leaders who believe in the cooperative system, including the cooperative funding system that made the SBC the greatest missionary denomination we have ever known.  Southern Baptists have some pastors who are effective leaders for their church, but they are not effective leaders denominationally because they do not sufficiently believe in, or participate in, the Cooperative Program method of funding our ministry and the cooperative structure that we have established locally, statewide, and nationally.  Most Southern Baptists worship in churches of less than 200 on Sunday.  These churches give the most money to cooperative missions and they send the most missionaries.  They believe in, and practice, cooperative missions.  We need leaders who understand this and celebrate the cooperative efforts and sacrifices of these churches.  This doesn’t mean large-church pastors can’t lead the SBC – not at all!  But it does mean these pastors need to believe in the cooperative method of missions from which we have benefitted for 90 years.  If our missionary methods don’t capitalize on the combined strength of the 99 percent of our churches which have fewer than 1,000 on Sunday, we will continue to decline and fail to accomplish all that we could for the glory of God.  In 2017 Southern Baptist churches gave $475 million to missions through the Cooperative Program and $215 million through the two national mission offerings.  Those churches that strongly support the Cooperative Program need SBC leaders who do the same.  SBC leaders must be able to look pastors in the eye and say, “imitate me” regarding Cooperative Program giving.  If an SBC leader cannot do that, he’s like a pastor who implores his people to give generously while he gives miserly.

Third, we must return to a cooperative system between NAMB and state conventions that prioritizes a church planting and evangelism strategy that is formed and led mostly by those closest to the field of ministry.  How can leaders in Alpharetta, GA know what’s best for Syracuse or Chicago or Seattle or Anchorage, not to mention the thousands of smaller communities that are inevitably overlooked by everyone except those who actually live there?  This includes both church planting and evangelism strategies.  In the name of planting more churches NAMB has exploded the church planting budget and slashed the evangelism budget.  The result is far fewer churches being planted and a collapse in total baptisms.  I believe this decline in church plant numbers is largely the result of a top-down national strategy that has reduced missionary boots-on-the-ground, ignored the input and pleas of local leaders, and destroyed the trust we once enjoyed between national and state convention leaders.  It’s not working and the numbers tell the story.  Actually, the numbers tell part of the story.  The rest is told by the wreckage done to relationships and families in the implementation of this terribly flawed strategy.

Is the SBC still worthy of our support?  Absolutely.  We no longer have 5,600 international missionaries, but we still have 3,500 fully-funded missionaries and no other network of churches comes close to that number.  Presently we are not starting 1,200 to 1,500 churches each year, but no other network started the 691 churches that SBC churches did in 2017.  Can God rescue us and revive us and bless us once again?  Without question He can.  He’s done it many times before.  But it’s a fact that churches die, movements die, and denominations have died too.  It is not inevitable that we recover our former effectiveness, and it’s not even certain that we will survive for another generation.  God’s plan is certain.  He will prevail.  Of that we can be certain. But whether the SBC continues to play a leading role in His plan is yet to be determined.

For now, we need prayer and repentance.  We must execute a turnabout, spiritually, relationally, and strategically.  Good organization and strategy won’t move the heart of a holy God.  Only hearts directed toward Him, seeking first His kingdom and His righteousness, will bless God and cause His face to shine upon us.  If we do that individually, we’ll be all right, come what may.  As far as the SBC goes, a recovery program requires building trust, respect, and true partnership founded upon truth and acknowledging reality.  If we can do this, we can recover and experience vitality once again.

 

A Dream for Your City

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What dream do you have for your city? That’s a question for every believer to consider. What we dream for our city will guide our prayers and the ministry of our families and churches. Please note, the question is not, “What dream do you have for your church?” That might be a follow-up question to the dream you have for your city. If you dream of a day when every person in your city has someone who loves them, and loves Jesus, and thus prays for them and ministers God’s love to them, that “city dream” will influence what you dream for your church. But dreaming about what you want God to do in your city should come first.

This morning I read the book of Jonah. Every time I read Jonah I am somewhat stupefied with how the book ends. Jonah was angry that God spared the city of Nineveh. God said, “Should I not care about the great city of Nineveh, which has more than 120,000 people who cannot distinguish between their right and their left, as well as many animals?” (4:11). These are the last words of that little book. Whether God was speaking about 120,000 children in Nineveh, or whether he was speaking of the ignorance of the people, is uncertain. What’s most striking is the reference to “many animals.” God spared the city, in part, because of the animals in the city.

We don’t know how Jonah answered God’s question. But we should have an answer to God’s question as it relates to our city. I should have an answer as it relates to the Northwest. My dream for the Northwest is that every household have someone praying for them, and that every household have believers who love them with God’s love. My dream is that every church be fully engaged in an Acts 1:8 evangelism and missions ministry. My dream is that joy and gratitude permeate our worship gatherings.

A favorite phrase of mine is that “it is a good day to serve the Lord in the Northwest.” I believe that. I also believe that “this is our day.” Yesterday belonged to others. Tomorrow belongs to the next generation. But today … today is our day. Paul told the Ephesian church to “make the most of every opportunity, because the days are evil” (Eph. 5:16). Evil days were good days to serve the Lord. That is true of our day. The presence of evil provides us the opportunity to make our day a good day in God’s Kingdom. So, consider the question, “What dream do you have for your city?”

Marsha Gray

Many of you know Marsha Gray. For 40 years Marsha has served Northwest Baptists. She has worked with six executive directors and dozens of convention staff. She has been a friend, adviser, and confidant to her coworkers and church leaders alike. In my five years no one has helped and supported me more than Marsha. I trust her, respect her, and love her as my sister in Christ. No one cares more about the Northwest Baptist Convention of Churches than she does. She has given much of her life, and her heart, to God’s work through Northwest Baptists.

June 29th will be Marsha’s last day in the office before entering a well-deserved retirement. It won’t be quite the same around our office. Even in retirement, however, Marsha will serve us as she begins a term as a trustee of Gateway Baptist Seminary. Thank you, Marsha! And send us a few pictures as you and Don travel the country.

A Plea for Reasonably-Gifted Leaders

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Question: Where have all the great preachers gone?

Answer: They are where they have always been … few and far between.

This question/answer dialogue was given to a preaching class by Professor James Heflin when I was in seminary. Evangelism Professor Roy Fish said something similar when he remarked there was only one Elijah, not ten such men, when Elijah served as God’s prophet. The same was true of Martin Luther or Billy Graham. The point being that most preachers and servants of God are more ordinary in their gifting, and that’s the way it’s always been.

I have a concern that the 10-talented among God’s servants are not simply applauded for their ministry, but held up as the standard of what is laudable. It is counter-cultural to say this, but what the church needs today is more “reasonably-gifted” leaders who love God with all their hearts, love people, and who are able and willing to persevere in ministry. We need to bless and celebrate these servants of God. We need more pastors, not just better pastors. We need more witnesses for Christ, not simply better witnesses. We need more faithful financial stewards, not just a few who have more money to give.

Not that we shouldn’t bless and be grateful for the 10-talented, but they are few and far between and thus while we can learn from them, and be grateful for them, we should not consider them as “the” acceptable standard for ministry. For example, I’m grateful for the ministry of the mega-church, but they represent far less than half a percent of all churches. In addition, they are largely a modern phenomenon, mostly happening in the last 40 years, and quadrupling in the United States in the last 20 years. Are future church-attenders in the U.S. going to increasingly be found in the mega-church? I don’t know, maybe. But I do know that most places in the world where the church is growing it is doing so through a multiplication of small churches with reasonably-gifted leaders and a miracle-working God “who is able to do above and beyond all that we ask or think” (Eph. 3:20). The church is growing in China, Cuba and throughout much of Africa through ordinary Jesus-loving people sharing the joy of God’s grace and mercy with neighbors who need a Savior and Lord.

Something else to consider is that most of the ministries that have experienced explosive growth have unique advantages not afforded to the average church or ministry leader. One ministry leader that has been held as an example of what’s possible has a dad who was a seminary professor and mega-church pastor. He’s also enjoyed strong support from another well-known mega-church pastor, including very significant funding, and this brief list doesn’t exhaust the unique advantages he has. I don’t recount this to diminish or demean what God has accomplished through him. I thank God for him. But it’s not helpful to the Kingdom to compare other church planters and pastors to a man who has a background and support that are unique.

Too many believe that to lead God’s people you have to know the systems, strategies, and best practices of the few who are “highly successful.” I disagree. To lead the people of God you must hear from God. To lead God’s people you must know His mind and heart. The men of God in the Bible not only knew God’s heart, they embodied His heart and mind. Certainly this was true of Jeremiah, Hosea, Isaiah, and Ezekiel, not to mention Joseph, David, Paul and so many others. This isn’t to totally discount what we can learn from the 10-talented and “highly successful.” It is to say that most of God’s work is done by ordinary people who seek His heart and mind and obey Him. As Henry Blackaby used to remind us, “Look for where God is at work. Listen for His voice. Then join Him in His work” (paraphrase).

Remember, Elijah wasn’t the only person of God who didn’t bow before Baal. There were 7,000 others. They are nameless and faceless, but faithful too, even as was the one superstar among them, Elijah.

Who Should Lead Southern Baptists

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Who should lead Southern Baptists? Answer: those who fully support the Cooperative Program and have demonstrated their support through the percentage giving of the church they serve and lead. My assertion’s explanation and argumentation is this:

In round numbers, Southern Baptists churches contribute approximately $690 million annually through the Cooperative Program, Lottie Moon International Missions Offering and the Annie Armstrong North American Missions Offering. Approximately $475 million is contributed through the Cooperative Program and $215 million is contributed through the two major mission offerings. These numbers vary year-to-year by several million dollars. In addition, many millions more are given through State Convention annual missions offerings, Disaster Relief, World Hunger Offering, and associational mission gifts.

I share these numbers because I fear the average “Brett and Brianna Baptist” SBC church members have little idea of the impact Southern Baptists make because we cooperate financially to send and sustain missionaries, educate pastors, start churches, train leaders, and so much more. Moreover, “Brett and Brianna Baptist” probably do not understand the scope of our cooperative work and the manner in which it is funded.

The largest and primary funding strategy for SBC churches is the Cooperative Program (CP), a unified effort for local, regional, national and international ministry and missions. Most churches allocate CP mission dollars as a percentage of their annual budget, though some budget a set dollar amount. According to a report of the SBC Funding Study Committee, issued on September 23, 2003, SBC churches maintained a percentage giving to missions through the CP in the 11 percent range from 1930 to 1980. By the 1980s this average had dropped to 10.5 percent, and by 2002 it was 7.39 percent. In 2017 that number had fallen to 5.16 percent. As a percentage of the church budget, SBC churches are giving less than half to CP missions than they did just 30 years ago.

Various suggestions have been offered as to why CP missions giving has dropped so dramatically. These suggestions range from rising health insurance costs, to more emphasis on local ministry, political infighting, and the desire of churches to do missions directly. No doubt these have all contributed to our decline in CP supported missions. But I want to suggest something different – I firmly believe that the single biggest factor in our decline is the selection of leaders who do not fully support CP as the major way to fund Southern Baptist missions. Thus, they do not – and, really, cannot – share passionately with others a vision for the impact such a unified effort makes.

If a church chooses to support missions directly, and gives a small percentage or zero through the CP, that is their right as an autonomous church. Some pastors and churches may believe they can better allocate their missions dollars than can state conventions and the SBC. Often these are megachurches with huge budgets. I get that. But remember, there are less than 200 SBC megachurches (average worship attendance of 2,000 or more), and a total of 51,000 SBC churches and mission churches. Half of the churches in the Northwest Baptist Convention, where I serve, average 50 or less in worship. Nationally the median number is probably closer to 70, but the normative SBC church has far fewer than 100 on Sunday. That’s partly why CP missions has worked so brilliantly over the years. It makes possible a cooperative missions strategy that strengthens the abilities of the typical church to play a part in the far-reaching responsibilities of the Great Commission. Sure, if your church has 200 or 500 or 1,000 on Sunday, you might have the staffing and finances to do some larger mission projects. But even a large church finds it difficult to have a fully-orbed Acts 1:8 missions strategy.

Recently I visited with the pastor of an independent church that has 3,000 in weekend worship attendance. He was amazed to learn our church planting efforts in the Northwest include Vietnamese, Bhutanese, Korean, Spanish, Burmese and many other non-English language churches. He quickly understood that even given the resources of a large church they cannot penetrate lostness like our 500 smaller churches do through a cooperative strategy. CP missions is just such a cooperative strategy and we should choose leaders who understand it, believe in it and have supported it over the course of their ministries.

Presently, the International Mission Board (IMB) of the SBC is seeking a new president. In addition to the necessary spiritual qualifications, experience, and gifting, the next president should have a background that demonstrates a strong commitment to support missions through the CP. Remember, international missionaries don’t fall off angel’s wings onto the mission field! They are discipled and educated and called out through the ministries of our churches and through CP supported state camps, college ministries, seminaries, and the like. The SBC is a system of missions, ministry, training and education, and we need each part of the system for the global enterprise to remain healthy. Key leaders like the president of the IMB should understand this and support it. If a particular leader doesn’t support the SBC system of CP support (and you will only know he supports CP by what he led his church to do), he should not lead a CP supported SBC entity.

This June Southern Baptist will also elect a new SBC president. The man elected to this position should likewise be someone who has a track-record of strong CP support. How can a person effectively lead Southern Baptists if his church doesn’t support CP with a minimum of the 5.16 percent that the average church gives? Indeed, shouldn’t our leaders come from churches that give above the average percentage? This seems like common sense, but such sense seems less and less common.

Southern Baptists are at a critical crossroad. One road leads to the continuation of decline in CP missions giving and the continuation of the decline of the SBC (that is a subject for another article, but yes, we are in serious decline by most every measure). The other road will lead us to growth in our cooperative missions strategy. Which road we travel will depend not only on what we do individually, but also on those we choose to lead us. As for me, I will do all I can to encourage Southern Baptists to select leaders who generously support missions through the Cooperative Program and have a long history of doing so.

NWBC Annual Report for 2017

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The following is my written report for the annual meeting of the Northwest Baptist Convention meeting in Eugene, OR on Nov. 7-8, 2017. My oral report will be given on Wednesday, Nov. 8, at about 10:30 AM. The title is “Being a Blessing in Sodom and Gomorrah.”

Blessing. It’s a beautiful word signifying deep satisfaction and abundance. Diamonds and emeralds are chosen for their gleaming brilliance. Bless and blessing are verbal gemstones used of the holy and harmonious relationship between God and His creation. The first creatures blessed by God were fish and birds (Gen. 1:22). Next we see God blessing Noah and his family as He launches them into a new world after the flood. God blesses them and tells them to fill the earth with many children (Gen. 9:1).

When we come to Genesis 12 and the calling of Abraham, God not only tells Abraham, “I will bless you,” but He tells him, “You will be a blessing to others” and “all the people on earth will be blessed through you” (Gen. 12:2-3). Here we see that blessing, and blessing others, entails a purpose for God’s people and the launching of God’s redemptive mission to humankind. Most fascinating is that God reiterates His purpose of Abraham blessing the nations even as Abraham pleads for Sodom and Gomorrah (Gen. 18:18-19).

Built into the message of the gospel of Jesus Christ is the truth that God’s people are the means by which God will bless the peoples of the earth. God’s people, Abraham’s spiritual children (Gal. 3:6-9), are a blessing to all peoples. Loving our neighbors, loving our enemies, praying for others, praying even our persecutors, and speaking the truth of the gospel in love, are means by which we bless all peoples.

It’s been said that our purpose is not to “build a great church” in the city, but rather to see our church as God’s means to build a great city, to bless the city. As we journey with God on mission we will bless our community. As we practice righteousness and justice, we will demonstrate obedience to Christ’s commands and bless our city. As we live the truth of Gospel, demonstrating the hope of the resurrection of Jesus Christ and our future resurrection, we will bless our cities.

Abraham lived in the land of Sodom and Gomorrah. So do we. What are God’s people to do in such a place? We are to pray and plead to God for the people of our city. We are to love them, warn them, and live the truth among them. We must disciple our children and disciple our neighbors, calling people to Jesus from the land of Sodom and Gomorrah.

At our best, Northwest Baptists are doing these things. We are blessing our communities. We are sharing the gospel and gathering believers into churches, churches in which worship is expressed in more than two dozen languages and 50 nationalities and people groups. Last year 23 new churches were launched. Already this year we have equaled that number. Half of our new churches worship in a language other than English. Approximately 150 of our 492 churches worship in other languages. This is the fruit of cooperation. Other denominations and networks of churches do not have the diversity of churches that we enjoy. Only by cooperating can we do hard things like reaching into our immigrant populations.

Cooperation also enables us to do hard things like Disaster Relief (DR). DR chaplains were deployed to serve in the fire-stricken areas of the Northwest. Multiple Northwest DR teams have served in Texas. We expect that during our Annual Meeting in Eugene that we will have teams in Puerto Rico as well.

Everything that Northwest Baptists do cooperatively begins by training pastors and other leaders. At least 1,000 people received training through the cooperative work of our churches, including 200 pastors and church planters and more than 500 children’s and youth workers. Fifteen pastors travelled to East Asia on one of three vision trips, with others leading teams from their church to work with our IMB personnel there. Forty pastors and spouses were trained as transitional pastoral leaders to help churches who are in-between pastors.

Our greatest need remains, and will always be, more pastors. Churches need shepherds. They need shepherds whose call and commitment is to love the Lord and His church, and shepherds who lead the church to bless the community, who walk with God in in the community, and who share Jesus with the community. The purpose of the NWBC is to equip and extend the ministry of the churches and her pastors so that together we can have a missions impact as extensive as Jesus declared in Acts 1:8, even as we serve in the land of Sodom and Gomorrah. And remember, it is a good day to serve the Lord in the Northwest!

The Newspaper’s Role in Your Leadership

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It was once said a preacher ought to have the Bible in one hand and the newspaper in the other, meaning that the sermon needs to connect biblical truth to life today, life in this world, and life in a particular place. That image of the pastor-preacher with the Bible and the newspaper made sense when I first heard it many years ago. It still resonates with me. I suspect, however, it lacks the impact it once had. That’s a shame.

I know I’m fighting an uphill battle on this one. Newspapers are in decline. Most young adults don’t read them anymore. News is found in other places and with personal “filters.” Uphill battle or not, it’s one that deserves a fight. Ministry leaders need to read their local newspaper. Thumbing through the paper with your hands, your eye catches things it won’t if you read the paper on your smartphone or computer.

First, your local newspaper helps you to know your community. Your city has issues involving economic, political, legal, educational and moral aspects of life. These are issues particular to your community. The churches, residents, schoolchildren, businesses, homeowners, homeless, everyone in the community is affected by decisions of community leaders and the particular issues the city is facing. And certain hot-button issues change daily. No person should know more about the city than ministry leaders. You might pick up bits and pieces down at the coffee shop or through the internet, but the local newspaper will give you the broadest coverage of life in your community. Rarely a week goes by that I don’t relate something from the newspaper to my sermon text on Sunday.

Second, who’s being born and who is dying in your town? Most local papers will inform you daily or weekly about these matters. If someone is killed in a tragic accident, or a young person’s life is cut short in some way, the church needs to know about it and maybe you can minister to the family. At the very least you can pray for them. Churches have been built by ministering to families of newborns. Who is filing a marriage license or divorce papers? Who was arrested for a DUI or other criminal behavior? The paper will tell you. Maybe you can reach out to them. Maybe you host substance abuse classes, or Divorce Care classes, or parenting classes and they can be invited to attend.

Third, what’s going on at the schools in your town? Which students had a great game, excelled in a sporting event, suffered an injury, have a part in the school play, or won the spelling bee? Every week young people in your town are featured in the local newspaper. How encouraging it is for them to receive an extra copy of the article, with a note written by a pastor, Sunday school teacher or other ministry leader!

Fourth, ministry leaders can use the paper to influence others. You can write letters to the editor. I’ve written articles for local papers and established relationships with reporters. Sometimes the local paper will publish articles about something the church is doing as a by-product of these relationships.
Fifth, the local newspaper will help you to pray for your city and its leaders. Every city has people and situations that need prayer. The newspaper will provide you matters for which to pray each and every day.

These principles are not for people who don’t care about their city or have no desire to impact their city. This is about ministry leaders, sent by God to a particular place, for a particular time. No one should know more about the city, and care more about its people, than the ministry leaders called there. The newspaper is indispensable in connecting you to the city in a holistic way.

Lou Holtz Can Teach Us Something about Church

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Lou Holtz knows how to build a successful football program. He knows a few things about successful organizations, period. After more than 50 years in the sports world, one striking observation he made is that only two organizations looked better on the inside than they appeared from the outside – the University of Notre Dame and Augusta Country Club. Every other entity he has been part of looked worse from the inside than it did from outside.

Churches and ministries could ponder Holtz’s observation and learn from it. Many churches struggle with building a successful evangelism and outreach ministry. Part of the problem is that inside reality doesn’t match outside appearance. Because churches depend on the insiders (attenders) to invite outsiders to come inside (unchurched people), it’s vital that the insiders believe they have something wonderful to offer.

A couple of stories will illustrate what I mean. While in seminary I served as an evangelism intern in a church. I spent five to ten hours each week teaching people how to share the gospel of Jesus Christ and leading them to do it door-to-door. It was a formative experience for me. However, one sad fact in that experience is that I believed there was another church in town that was better than ours. Their pastor was a better preacher (our pastor said he didn’t spend much time in sermon preparation). They planned a more dynamic worship service and stronger mission engagement. I had no problem telling people about Jesus Christ and what He did for them, but it was more difficult to invite them to our church because I feared they would be disappointed when they came.

The second story concerns a church I served as pastor. A fellow minister from another denomination visited with me about joining our church. It was a big step for him and his young family. I will never forget what he said: “I want to attend a church where I can bring lost friends, confident that they will hear a well-prepared message from the Bible, be welcomed and treated well, and where we don’t have to fear something will happen that will make us want to crawl under the pew.”

I’ve thought of that statement made in 1993 many times since. If the church doesn’t look good from the inside, if members and attenders lack the confidence that guests can experience God’s presence, hear a well-prepared message from God’s Word, experience the heart-felt worship of God’s people, be led to God’s throne in meaningful prayer, and experience God’s love through His people, they will hesitate to bring their friends to church.
Our SBC family nationally has experienced a significant decline in evangelistic effectiveness. Fewer people are following Christ in believer’s baptism through our churches. Church membership and attendance has declined. Many are exploring the reasons for decline, most often lamenting that we are not sharing the gospel in our communities like we must. Others complain that we are not receiving the resources and leadership at the national level that our churches need because other strategies have been prioritized.

I believe both of these are true. That’s why in the Northwest Baptist Convention we provide MY316 evangelism resources free-of-charge to our churches (our churches paid for them through their Cooperative Program mission gifts). It’s why we conduct regional evangelism training events like Story Witnessing. Dozens of churches each year host “mystery guests” to help them evaluate Sunday morning worship gatherings. Pastor-clusters always have some emphasis on evangelism and discipleship. At this year’s annual NWBC meeting (November 7-8 in Eugene, OR) every attender will be given a book, Sharing Jesus without Freaking Out, and will have the opportunity to attend a training event led by author, Alvin Reid, to learn how to teach it in their churches. Missions and evangelism is why we exist as a convention of churches. Together we can equip our leaders and extend our missions impact far better than we could if we were alone.

These things being true, at the local church level, it would be good if we asked the question, “Does our church look better from the inside than it does from the outside? Can I confidently invite people to my church, believing they will experience God through our church?” If not, what changes can be made to have that confidence?

Churches with effective outreach and evangelism ministries have attenders who enthusiastically and confidently recommend their church to others. These churches provide opportunities for attenders to learn how to share the gospel, and they provide special events that give attenders easy ways to invite friends and neighbors to church.

If you need help diagnosing the condition of your church and finding a prescription that helps your church get healthy, we have staff trained and assigned to do that. Please call upon us. That’s our job, and more importantly, it’s our joy to assist our pastors and churches as together we strive to reach the Northwest with the good news of Jesus Christ.